Archives: Case Studies

TaskImpressive was tasked with managing the press coverage for ‘Fuselage’, a poignant theatre piece performed by Annie Lareau, for its worldwide debut at The Edinburgh Fringe. We wanted to ensure that a performance centred onContinue readingFuselage – Edinburgh Fringe Campaign

Task We were tasked with securing widespread digital media coverage for the release of Lab Rat’s new single, with the goal of building early momentum, increasing audience awareness, and positioning the track positively across keyContinue readingLab Rat – Single Campaign

Task We were tasked with maintaining and expanding momentum for Dead Tooth’s single and live tour activity, ensuring consistent press coverage across national, regional, and digital platforms. A key objective was to capitalise on growingContinue readingDead Tooth – Single and Tour Campaign

Task We were tasked with securing both local and national media coverage for Robert Lindsay’s highly anticipated UK tour. With limited access to Robert for interviews and appearances, the challenge was to carefully handpick opportunitiesContinue readingAn Audience with Robert Lindsay – Tour Campaign

TaskTo manage media relations and press coverage for Miriam Margolyes’ Edinburgh Fringe show, ensuring maximum exposure across national, regional, and digital media, as well as broadcast outlets, while securing high-quality reviews and feature placements. WhatContinue readingMiriam Margolyes – Edinburgh Fringe

TaskTo manage media coverage and red carpet activity at the Visionary Arts Awards, ensuring maximum exposure for attending talent across national and international print, digital, and broadcast outlets. What We DidWe coordinated the red carpetContinue readingVisionary Arts Awards – Media Campaign

TaskLaunch the new fitness platform Fitti and generate awareness for its two workout plans, Fitti Sweat with Ella Vaday and Fitti Sculpt with Nick Collier, positioning the brand as fun, motivating, and results-driven. What We DidWe launched three major competitions toContinue readingFitti – Launch Campaign

Task The task was to launch a brand new winter festival to the media. What We Did To achieve this, we built a strategic plan that included the following key elements: Influencer and Media Outreach:Continue readingGreenwich Winter Time Festival

Task We were entrusted with the high-profile mission of promoting SAS: Who Dares Wins star, Billy Billingham’s eagerly anticipated UK tour in 2023. Our mandate was to orchestrate a comprehensive media blitz, generating compelling features,Continue readingBilly Billingham UK Tour

Task  Following the tour having to be rescheduled a couple of times, we were brought on board to drive awareness and boost ticket sales for the newly arranged tour dates. What we did Given theContinue readingStacey Dooley In Conversation