To secure local media coverage in Manchester for the unveiling of a new piece of street art celebrating the late Tony Wilson.
What we did
Delivered a targeted release to Manchester local media, using this approach to ensure it was covered in an impactful but respectful way. We also invited media to attend the launch event
With a full house of media including ITV Granda, BBC North West, Manchester TV, Manchester Evening News and BBC Radio Manchester covering the unveiling the media call was a resounding success. We also secured news stories across many north centric publications.